A. An inbox message is plain text, whereas an in-app message can be populated by a CloudPage
B. An inbox message only works on iOS, but in-app messages work on both iOS and Android
C. An inbox message shows only one time to the user, where-as an in-app message keeps getting shown until its expiry date.
D. An inbox message is sent to an inbox that's part of user's mobile app, and stays in the user's inbox for a specified time, whereas an in-app message displays to the user only one time.
A. Journey Data is a set of static values passed into the Journey for each contact
B. Contact Data is dynamic data that retrieves the latest value upon decision split execution
C. Contact Data is a set of static values passed into the Journey for each contact
D. Journey Data is dynamic data that retrieves the latest value upon decision split execution
A. EMI detects how quickly the message was read
B. EMI pre-determines the percentage of subscribers that will unsubscribe
C. EMI monitors the Open Rate, Click Rate, and Unsubscribe Rates of your email sends
D. EMI detects anomalies and unexpectedly low or high values andgenerates insights
E. EMI analyzes both batch and journey builder sends
A. Password Resets
B. Order confirmations
C. Flash Sales
D. Subscription reminders
A. Finger prints
B. Food
C. Logos
D. Scenes
E. Facial Expressions
A. Data Aggregation
B. Data Storage
C. Orchestration
D. Next Best Action
A. Some automation activity is using the inbox message
B. The message is already scheduled/active
C. The message has already been sent. (once started to send cannot mark as inactive)
A. Non-nullable fields to be used for comparing your Journey Data and Contact Data fields
B. An expression builder references Journey Data and Contact Data.
C. An expression builder references Journey Data and Journey Filtered : activities
D. Nullable fields to be used for comparing your Journey Data and Contact Data fields
A. Call the platform hotline to ask for permission to send advertisements.
B. Have subscribers opt-in.
C. First create and setup a business/advertising account with the audience platform
D. No steps are required since it is already configured in your Marketing Cloud account.
A. Onlythe business unit where it was created will have access
B. Onlythe business unit(s) immediately below the top level account will have access
C. Onlythe top level business unit will have access and permissions need be set here for sharing
D. All business units will haveaccess
