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Salesforce MC-Con-201 試験概要:

Salesforce MC-Con-201 試験シラバストピック:

MC-Con-201受験者からよく寄せられる質問

Salesforce Certified Marketing Cloud Next Consultant 認定 MC-Con-201 試験問題：

問題 #1

Northern Trail Outfitters wants to automatically send a customer satisfaction survey email after a Case record in CRM is updated to a status of "Closed".
Which flow type should a Marketing Cloud Next Consultant use to support this near real-time use case?

A. A record-triggered flow that runs when a Case record is updated and meets the specified entry criteria, where the flow configuration is optimized for "Actions and Related Records" so it executes after the record is saved
B. An automation event-triggered flow that uses a "Prospect, Lead, Contact, or Related Record Change" event which is based on the Case object and meets condition requirements for the defined criteria
C. An audience flow that uses a Record audience source based on the Case object, where the audience source is configured to include only Case records that meet condition requirements for the defined criteria

問題 #2

Northern Trail Outfitters (NTO) runs a weekly promotional newsletter. NTO's Marketing Cloud Next Consultant has configured a record-triggered flow on the Lead object in Salesforce that fires when a lead clicks a specific product link in an email. The flow is meant to automatically opt the lead in to a product subscription using the Create Consent action, but the consent record consistently fails to create.
What should the consultant configure instead?

A. Create a Data 360-triggered flow on the Email Engagement Data Model Object (DMO), filtered on Clicks and the specific product link URL, and use the Send time Email Address field to create the consent record.
B. Add a Get Records element before the Create Consent action inside the same record-triggered flow to retrieve the Contact Point Email record, and use its ID as the input for the Create Consent action.
C. Replace the record-triggered flow with an audience flow using a segment of leads who clicked the product link, and use the Create Consent action inside that flow.

問題 #3

A Marketing Cloud Next Consultant is designing a flow that uses the Send to Journey element. The business requires that the journey uses a specific contact point derived from an activation template.
Which configuration is a prerequisite for this solution to function correctly?

A. The flow's Data Space must link to the journey's Business Unit.
B. The journey must use a Salesforce Data Entry Source.
C. The flow must be a record-triggered flow.

問題 #4

A Marketing Cloud Next Consultant is using Agentforce to generate a conversational email campaign. After reviewing the campaign preview, they notice an extra step in the underlying campaign flow labeled 'Forward to Agent.' What is the function of this specific flow step?

A. It specifies how to handle the email response from the customer.
B. It pauses the campaign to wait for agent approval before sending.
C. It sends a notification to the marketing manager to review the flow.

問題 #5

Northern Trail Outfitters configured a segment and its associated audience flow to run daily. Occasionally, the flow runs before the segment refresh is complete, causing it to process outdated segment members.
What should a Marketing Cloud Next Consultant recommend?

A. Configure the audience flow to republish the segment immediately before running the flow.
B. Schedule the segment refresh and audience flow to run at the same time each day.
C. Add a Wait for Amount of Time element to the audience flow at the start of the flow.

解説：