MCAE-Con-201試験無料問題集（261題）「Salesforce Certified Marketing Cloud Account Engagement Consultant 認定」

出題：1

LenoxSoft has a Marketing Cloud Account Engagement form on their website that adds prospects to their monthly newsletter list upon completion. Recently, they have noticed some of the prospects on this list have invalid email addresses.
What method should be used to only add valid email addresses to their list moving forward?

A. Send an autoresponder to prospects who complete the form with a link to click to confirm opt-in status.

B. Allow the assigned sales rep to call prospects upon form submission to confirm their email address.

C. Edit the completion action on the form to only add to the list if the email address is valid.

D. Use the list to send a permission pass email and remove all hard bounces.

正解：A 解答を投票する

出題：2

Which is true about Visitor Filters?

A. You can filter by a hostname wildcard

B. You can't filter your own company IP

C. Use filters to exclude some types of visits, clicks, or other actions from your campaign results and email notifications

D. You can the filter by IP

E. You can filter by a hostname

正解：A,C,D,E 解答を投票する

出題：3

What is critical in achieving good email deliverabillty?

A. Having a text only version of email content

B. Using personalization in email content

C. Sending email through dedicated IP

D. Setting up email authentication

正解：D 解答を投票する

出題：4

LenoxSoft's marketing team wants to use one repeating program to continually nurture cold and unengaged leads, but wants the content for the emails sent through the program to be tailored based on how many times the prospect has entered the program.
They have decided to create a custom field called "Repeated Engagement" and increment that field by +1 each time a prospect enters the program.
Using this method, how should the team meet this need?

A. Create an automation rule that adds prospects to static lists to feed new programs after each entry.

B. Use rule steps to send prospects down unique paths in the program based on the "Repeated Engagement" field value.

C. Use the "Repeated Engagement" field to both suppress prospects from the original program and add them to new programs.

D. Create dynamic content based on the "Repeated Engagement" field for use in the emails sent in the program.

正解：D 解答を投票する

出題：5

Select available Social Posting Connectors

A. Tumblr

B. Instagram

C. Twitter

D. Zone

E. WhatsApp

F. Facebook

G. Linkedln

正解：C,F,G 解答を投票する

出題：6

When integrating Marketing Cloud Account Engagement Ultimate edition with Salesforce custom objects, what are two key attributes to ensure seamless custom object integration? Select 2

A. Lead, Contact or Account record added as a Related Object to the Salesforce custom object

B. Salesforce Connector User has 'Read' permission to the custom object

C. Campaign or Opportunity record added as a Related Object to the Salesforce custom object

D. Customized 'Display in Table' values when configuring fields

正解：A,B 解答を投票する

出題：7

Lenoxsoft wants individual engagement programs for each of their sales 'Status' field values. They want to ensure as Status field values change, the prospect will automatically stop receiving the previous program and move to the next program to receive only the relevant content. What solution would you recommend

A. Static list

B. Dynamic list

C. Static list or Dynamic, both list can be used

D. Test list

正解：C 解答を投票する

出題：8

While reviewing the Velocity section of the Pipeline Report in the B2B Marketing Analytics App, a Marketing Cloud Account Engagement administrator notices that it is taking prospects an average of 30 days to get from the Visitor stage to the Prospect stage. The admin wants to decrease this to 15 days.
What next steps should decrease the transition time?

A. Offer more conversion points for visitors such as Marketing Cloud Account Engagement forms and landing pages.

B. Refine scoring and grading models to only give the Sales team the most qualified leads.

C. Improve lead qualification efficiency by using automation rules to pass leads over to Sales.

D. Create lead nurturing programs to help the Sales team nurture leads until their deals close.

正解：B 解答を投票する

出題：9

A Marketing Cloud Account Engagement administrator just created scoring categories for each product line.
Assets from Folder A are aligned to Scoring Category A, and assets from Folder B are aligned to Scoring Category B.
What action should the admin take to ensure the sales team can view this new category score for each lead or contact?

A. Assign the Marketing Cloud Account Engagement Category Scoring permission set to the sales user's profile in Salesforce.

B. Replace the Score field with Category Score fields on lead and contact page layouts in Salesforce.

C. Share both Folder A and Folder B with the sales users" records in Marketing Cloud Account Engagement.

D. Add the Marketing Cloud Account Engagement Category Score related list to the lead and contact page layouts in Salesforce.

正解：D 解答を投票する

MCAE-Con-201試験無料問題集「Salesforce Certified Marketing Cloud Account Engagement Consultant 認定」