Salesforce MCE-Con-201問題集で100%カバー率リアル試験問題（更新された185問あります)
リアルMCE-Con-201問題集でリアルSalesforce問題集PDF
質問 # 101
LenoxSoft wants to notify the US East region and the US West region of the companies visiting the LenoxSoft website each day, whether or not a person has ever been identified by an email address.
How should this be set up?
- A. Configure Users > Send daily prospect activity emails by owner
- B. Configure Users > Send starred prospect activity alerts by owner
- C. Configure Users > Send Salesforce Engage report emails by team
- D. Configure Users > Send daily visitor activity emails by state
正解：D
質問 # 102
How could LenoxSoft benefit from Engage Reports?
- A. Sales Managers can receive desktop notifications for their teams' email activities.
- B. Sales Managers can analyze lead information like prospect activity, scores, and grades.
- C. Users can analyze the performance of their templated and non-templated emails.
- D. Users can analyze form submission performance for the prospects they have emailed.
正解：C
質問 # 103
Northern Trail Outfitters (NTO) stores customer purchase data in an external system. NTO ingests this data into Marketing Cloud through a file drop automation. The automation contains an import activity which overwrites a staging data extension, as well as an SQL Query activity which brings this data into a sendable data extension.
NTO's marketing manager wants to be informed if more than 1,000 records are ever imported through this automation and would also like to prevent the sendable data extension from being updated that day.
Which solution is appropriate in this situation?
- A. Split the existing activities into two separate automations.
- B. Place a Verification Activity between the import and SQL Query activity.
- C. Implement a Wait Activity to wait until the data extension is populated with records.
- D. Write a custom SSJS script to validate the row count of the staging data extension and send a notification email.
正解：B
解説：
A Verification Activity can check conditions (such as row count) between steps in an automation.
You can configure it to send an alert if the number of imported records exceeds a threshold (like
1,000) and halt the automation, preventing the SQL query from running and updating the sendable Data Extension.
質問 # 104
Lenoxsoft has a product line that is business to consumer. They use the Lead object, but the Contact and Account objects are combined. The Marketing Cloud Account Engagement Administrator wants to enable person accounts and understand how this configuration affects the syncing from Marketing Cloud Account Engagement to Salesforce. Given default Marketing Cloud Account Engagement and Salesforce syncing behavior, which statement is correct when Person Account are enabled?
- A. The Salesforce contact level and account level fields will only sync with prospect fields in Marketing Cloud Account Engagement.
- B. The Salesforce person account record will only sync with the prospect record in Marketing Cloud Account Engagement.
- C. Marketing Cloud Account Engagement will create a lead record in Salesforce, and when the lead is converted, Marketing Cloud Account Engagement will sync with contact and account.
- D. Marketing Cloud Account Engagement will create a lead record in Salesforce, and when the lead is converted, Marketing Cloud Account Engagement will sync with the person account.
正解：D
質問 # 105
Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment. Which process should the consultant utilize for a reliable send method?
- A. Import Salesforce Report through an import activity to a Salesforce Data Extension, then send to data extension using Email Studio email send
- B. Assign the one million contacts from the report to a Salesforce campaign, and use a Single Step journey with Salesforce Campaign as an entry event
- C. Send to a Salesforce Report from Marketing Cloud using Email Studio Send Flow
- D. Query Synchronized Data Extensions using a query activity to a Salesforce Data Extension, then send via Email Studio Send Flow
正解：D
解説：
Querying Synchronized Data Extensions using a query activity allows for complex segmentation using multiple fields. This method ensures scalability and reliability when dealing with large datasets, such as one million contacts. After segmentation, the data can be sent via Email Studio Send Flow.
質問 # 106
Scenario: Northern Trail Outfitters (NTO) is migrating to a single global Marketing Cloud instance and needs to determine the appropriate number of Business Units (BUs) to purchase. Which three factors should be considered before finalizing the number of business units they need to purchase? (Choose 3 answers)
- A. Number of Marketing Cloud users
- B. If testing/development business unit(s) are required
- C. Number of brands/geographies which NTO operates
- D. Number of Sales Cloud sandboxes
- E. If data/content needs to be segregated between brands/geographies
正解：B、C、E
解説：
A: Different brands or regions often need separate BUs to manage independent marketing strategies, content, and contacts.
C: It's a best practice to have separate BUs for development and testing purposes to avoid interfering with live sends.
D: When different teams or brands should not have access to each other's customer data or assets, separate BUs ensure proper data governance and security.
質問 # 107
A customer's web developer team is creating a form that will leverage a Marketing Cloud REST API endpoint to upsert rows into a data extension. How should the consultant create an installed package in Marketing Cloud to facilitate this functionality?
- A. Enable the package for all business units in the Marketing Cloud account.
- B. Create a separate installed package for each individual web form.
- C. Instruct the web team to store the client ID and secret in the client-side code.
- D. Ensure the package scope includes Read and Write permissions for data extensions.
正解：D
解説：
To enable a web form to upsert rows into a Marketing Cloud data extension via the REST API, the consultant must create an installed package in Marketing Cloud with appropriate permissions.
The correct approach is to ensure the package scope includes Read and Write permissions for data extensions.
Installed Package Overview: In Marketing Cloud, an installed package is used to manage API integrations by providing a client ID and client secret for authentication. The package defines the scope of permissions for API operations, such as accessing or modifying data extensions.
Why Read and Write Permissions are needed:
Read: Allows the API to retrieve data from the data extension (e.g., to check for existing records during an upsert).
Write: Allows the API to insert or update records in the data extension (the upsert operation).
Implementation:
Create an installed package in Marketing Cloud Setup under Platform Tools > Installed Packages.
Add an API integration component (e.g., Server-to-Server or Web App) and configure the scope to include Data Extensions: Read, Write.
Provide the client ID and client secret to the web developer team to authenticate API calls securely.
質問 # 108
LenoxSoft wanted to deduct a prospect's score by 100 points if they visited their careers page on the website, what would be the best recommendation to implement?
- A. Custom redirect
- B. Page action
- C. Automation rule
- D. Completion action
正解：B
質問 # 109
Northern Trail Outfitters wants to have a periodic, dynamic newsletter sent to a set data extension, but the data in this data extension will be regularly updated, and the subscribers inside could be removed/added multiple times. What option should speed up the delivery while meeting these criteria?
- A. Single Send Journey
- B. Journey that allows re-entry after exiting
- C. Scheduled Automation utilizing Triggered Send Emails
- D. Scheduled Automation using a Send Activity
正解：D
解説：
A Scheduled Automation using a Send Activity is ideal for sending emails to a data extension that is regularly updated. This approach allows for efficient and timely sends without the overhead of journey management, making it suitable for periodic newsletters with dynamic subscriber lists.
質問 # 110
"LenoxSoft wants to ensure that if a lead or contact no longer meets market data sharing rules for a business unit (BU) the prospect is no longer active in the BU they previously matched.
What behavior should be expected in Marketing Cloud Account Engagement when a lead or contact no longer matches a market data sharing rule?
- A. The prospect is unassigned from its user
- B. The prospect is marked as opted out
- C. The prospect is marked as do not email
- D. The prospect is sent to the recycle bin
正解：D
質問 # 111
Northern Trail Outfitters sends emails for Password Resets from their web store when requested.
An SMS message should be deployed if the password reset email is not sent. What processes should they utilize to ensure a timely delivery across email and SMS?
- A. Transactional email send with the event notification service response to determine and trigger an API call to an SMS message
- B. Triggered send definition and use data extract Not Sent to a data extension then send SMS to those failed sends
- C. Multiple path journey with engagement split if password reset link clicked; if link not clicked, then SMS Password Reset activity
- D. Triggered send definition, and use API response to determine and send API call to trigger an SMS password reset
正解：A
解説：
This is a classic transactional use case involving multiple channels: if the password reset email fails to send, the system must fallback to SMS delivery.
The best-practice solution is to:
Use a Transactional Send API for password reset emails.
Use the Event Notification Service (ENS) to monitor delivery or bounce events in near real-time.
Based on failure status, trigger an API call to initiate an SMS message.
D is the only option that uses Salesforce's native ENS and API infrastructure for near real-time failure handling, which meets the requirement for "timely delivery."
質問 # 112
A customer's web developer team is creating a form that will leverage a Marketing Cloud REST API endpoint to upsert rows into a data extension. How should the consultant create an installed package in Marketing Cloud to facilitate this functionality?
- A. Enable the package for all business units in the Marketing Cloud account.
- B. Create a separate installed package for each individual web form.
- C. Instruct the web team to store the client ID and secret in the client-side code.
- D. Ensure the package scope includes Read and Write permissions for data extensions.
正解：D
解説：
The installed package must include the proper OAuth Scopes (specifically Read and Write permissions) for Data Extensions. Without these permissions, the API cannot upsert (insert/update) data into DEs. Also, client ID and secret must be kept server-side for security reasons (thus eliminating C).
質問 # 113
Which is true about Marketing Cloud Account Engagement API limits
- A. No limits at all
- B. All editions have 10 000 API limit
- C. Marketing Cloud Account Engagement Growth Edition: 25 000 Marketing Cloud Account Engagement Plus Edition: 50 000 Marketing Cloud Account Engagement Advanced Edition: 100 000
- D. Marketing Cloud Account Engagement Growth Edition: Marketing Cloud Account Engagement Plus Edition: 25 000 Marketing Cloud Account Engagement Advanced Edition: 100 000
正解：D
質問 # 114
A financial services customer wants to send email to customers who log in for the first time on a new IP. This message should be deployed as fast as possible due to its sensitive content. The message contains information related to the login IP. What should a consultant recommend to deploy the email?
- A. Use the Transactional Messaging API.
- B. Use a User-Initiated Emails Interaction.
- C. Execute a Triggered Emails Interaction.
- D. Inject the subscriber into a Journey.
正解：A
解説：
Salesforce Marketing Cloud offers the Transactional Messaging API specifically for sending critical, real-time, event-triggered communications like account logins, security alerts, order confirmations, etc.
These messages are delivered independently of Marketing Cloud's normal send queues, ensuring faster delivery.
Transactional API messages are meant for one-to-one, personalized communications requiring immediate sending.
質問 # 115
Which two actions could a user take when importing prospects into Marketing Cloud Account Engagement?
Choose 2 answers
- A. Assign prospects to an existing user
- B. Undelete matching prospects from the Recycle Bin
- C. Permanently delete prospects
- D. Create new custom fields and populate field values
正解：A、B
質問 # 116
Prior to starting implementation, LenoxSoft wishes to consolidate all their data within Salesforce. They currently use three different systems, including Salesforce, to manage their customer dat a. All data does NOT currently reside in one system, and Lenoxsoft wants Salesforce to be the primary system for customer records. What is the first step Lenoxsoft should take to allow Salesforce to become the primary recordholder?
- A. Add custom prospect fields to Marketing Cloud Account Engagement and map to Salesforce.
- B. Add custom account fields to Marketing Cloud Account Engagement and map to Salesforce
- C. Import and merge existing records from all systems to Salesforce
- D. Import and merge existing records from all systems to Marketing Cloud Account Engagement
正解：C
質問 # 117
Northern Trail Outfitters has acquired a new company and is importing customer data to Marketing Cloud. They want to ensure commercial emails are not sent to email addresses who have previously opted out. Which feature should they use?
- A. Auto-suppression List
- B. Suppression List
- C. Exclusion Script
- D. Exclusion List
正解：A
解説：
An Auto-Suppression List ensures that Marketing Cloud automatically suppresses email sends to customers who have opted out, without manual effort. It is the most efficient and reliable tool to prevent emails being sent to customers who have opted-out -- especially during data migrations or imports.
質問 # 118
Which is not a standard role in Marketing Cloud Account Engagement?
- A. Sales Manager
- B. Sales User
- C. Administrator
- D. Marketing
正解：B
質問 # 119
If someone opt-out's do we need to delete this Prospect record?
- A. Yes, it is restricted by law
- B. False. It is restricted by law not to email them, but we still can track the activity
正解：B
質問 # 120
Northern Trail Outfitters (NTO) has recently implemented Marketing Cloud and wants to secure PII data stored within the system. Which limitation should the consultant consider when recommending Field-Level Encryption?
- A. Only list-based sending is supported by Field-Level Encryption.
- B. Field-Level Encryption doesn't support segmenting, filtering, or querying encrypted fields.
- C. Encrypted fields will show unencrypted values in standard records.
- D. Separate encryption keys are required for each business unit.
正解：B
解説：
Field-Level Encryption in Marketing Cloud encrypts specific fields at rest but restricts operations such as filtering, querying, or segmentation on those fields. You cannot perform SQL queries or create filtered sends directly using encrypted fields.
質問 # 121
A company maintains one million subscribers. Marketing wants a campaign targeting customers who purchased during the previous seven days, opened an email during the previous thirty days, and are not currently active in any Journey Builder journey. Which approach is likely to provide the best performance?
- A. AMPscript personalization during email send.
- B. A SQL Query Activity that creates a campaign-ready audience before sending.
- C. Dynamic Content rules inside the email.
- D. Multiple nested Filter Activities.
正解：B
解説：
Complex audience selection involving multiple datasets generally performs more efficiently when SQL prepares the final audience before the send begins. Preprocessing minimizes runtime calculations, improves scalability, and simplifies troubleshooting compared with layered filtering during campaign execution.
質問 # 122
Northern Trail Outfitters sends a monthly loyalty balance email to inform members of their current points balance. Emails are segmented based on loyalty status, and no segment should contain more than 2500 contacts for any send. What should be used to prevent emails from being sent if they exceed 2500 contacts?
- A. Verification Activity
- B. Stop Activity
- C. Query Activity
- D. Script Activity
正解：A
解説：
A Verification Activity in Automation Studio checks the number of records in a data extension before proceeding. If the number exceeds a specified threshold (e.g., 2500 contacts), the automation can be halted, preventing the send.
質問 # 123
What is true about the Salesforce connector ?
- A. When connecting Marketing Cloud Account Engagement and Salesforce you only need to follow a connection wizard in Marketing Cloud Account Engagement.
- B. Email is the unique identifier unless "allow multiple Prospects with same email address" is enabled.
- C. Only lead, contacts and accounts are synchronized from Salesforce to Marketing Cloud Account Engagement
- D. You can connect Marketing Cloud Account Engagement to a Salesforce sandbox or production environment
正解：B、D
質問 # 124
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