A company is in the process of defining the right systems to deliver key capabilities for its B2C business. The company has about 2 million customers, each placing an average of 100 orders each year through its existing B2C Commerce platform.
The company needs a system that can:
* Deliver a full list of all customer orders throughout their engagement lifetime
* Provide lifetime engagement tracking and history of the customer
* Calculate the lifetime value of customers based on their orders
Which three systems should a Solution Architect recommend to meet the company's requirements' Choose 3 answers

• A. Salesforce Order Management
• B. Sales Cloud
• C. Heroku
• D. Marketing Cloud
• E. Service Cloud

Universal Containers (UC) is sending Invoice data from an external ERP system into their Salesforce org.
Management is worried about data storage in their org, and after some analyses, they have identified the ERP Invoice records responsible for over 40% of the data storage. Their current business process does not require a Salesforce user to edit these records, so they can be read-only.
What recommendation should a Solution Architect make in order to reduce the storage size in Salesforce and still be able to access the ERP Invoice records in Salesforce?

• A. Build a custom solution to view the ERP Invoice records in Salesforce
• B. Use Platform Events to sync Invoice record changes
• C. Use Change Data Capture to sync Invoice records
• D. Use Salesforce Connect/External Objects (with custom Apex adapters)

A company is seeing an increased volume of customers browsing for higher-value items, as well as longer consideration times before customers place orders based on what is in their shopping carts.
What are two tactics that a Solution Architect could recommend to increase checkouts and decrease the time from adding items to completing a checkout?
Choose 2 answers

• A. Monitor the cart items and time since it has been active in B2C Commerce and send a reminder and checkout incentive 18 hours after the cart was last modified.
• B. Enable customer service agents to enroll customers in an Abandoned Cart Journey in Marketing Cloud if an interaction does not result in the processing of an order.
• C. Enable customer service agents to update and complete a cart transaction on behalf of the customer.
• D. When the cart value reaches a certain value, push a chat request to assist the customer with the checkout process.

Universal Containers (UC) Is planning a campaign for its newly-launched product categories. They have already run similar campaigns in the past and want to cross-sell this new product to their existing customers.
To achieve this, they are creating customer group segments using its e-commerce strategies while adhering to the current customer's compliance preferences for previous campaigns.
Which two products should a Solution Architect include in the architecture to meet UC's needs?

• A. Marketing Cloud and Service Cloud
• B. Marketing Cloud and Sales Cloud
• C. Marketing Cloud and B2C Commerce
• D. Service Cloud and B2C Commerce